Telly babe Kim Kardashian turned up the heat as she flaunted her jaw-dropping figure in a series of scorching promotional snaps for her SKIMS Sport Swim collection.
The tantalizing images hit the brand’s Instagram on Sunday (April 9), leaving fans drooling in anticipation for the big launch.
The curvaceous star, 42, was spotted frolicking on a sun-soaked beach, showing off her buxom bod in a daring dark beige one-piece that left little to the imagination.
The bombshell reality star’s upper chest took centre stage, thanks to a teasing front zipper, while her chiselled arms, curvy hips, and thighs stole the show.
The shapewear mogul then slipped into another figure-hugging one-piece, this time with attached leggings that clung to her sculpted pins.
Kim didn’t stop there as she turned up the heat even more by rocking a vibrant pink bra top that showcased her envy-inducing washboard abs.
The matching ʙoттoмs, which left her upper thighs on display, completed the sultry beach look.
Throughout the sizzling pH๏τoshoot, Kim’s luscious brunette locks cascaded freely around her sun-kissed shoulders.
The reality television personality, who recently helped her daughter bake cake balls for Easter, will make her new products available to the public today (April 10)
Our favourite reality TV queen first unleashed SKIMS upon the world in 2019, initially dubbed Kimono.
However, after facing a barrage of cultural appropriation accusations, she rebranded choosing the new name, SKIMS.
Now, the label is renowned for catering to a diverse array of body types with its extensive product range.
Kim has often been the face of her brand’s ad campaigns.
In a recent and candid chat with Harper’s Bazaar, the mum-of-four admitted that not many people believed in her vision for SKIMS. “When I said I wanted seamless shapewear, everyone looked and thought that I was crazy,” she reminisced.
But Kim went on to shared her ultimate goal for the brand, saying” “I’m all about comfort and glamour at the same time. I always think you can do it all.”
The star is adding yet another item to her ever-growing resume after announcing she is joining Season 12 of American Horror Story.
Kardashian posted a teaser video with eerie music, along with the eyeball and blood drop emojis as her cryptic caption on Instagram.
The video says that she will be joining show regular Emma Roberts in the 12th season, which is coming this summer.